Cardinals Add New Spin To Social Media Night

With Social Media Night just one week away, the Cardinals announced details for the event. Even if you can’t physically make it to the game, you won’t want to miss the creative ways the Cardinals staff is incorporating you — yes, you! — into the festivities. saint_louis_cardinals_logo

Here’s the plan:

ST. LOUIS, Mo. (May 28, 2013) – The St. Louis Cardinals announced that Social Media Night in the Budweiser Bowtie Bar at Busch Stadium June 4th will focus on fan engagement, including giving fans the opportunity to take over the team’s twitter account (@Cardinals) for the game.

“Like radio in the early days of baseball, social media enables fans to follow the team, but with a modern twist that allows them to also be the voice of the Cardinals,” said Ron Watermon, Director of Public Relations. “We thought it would be fun to let fans in our ‘Twitter booth’ to help us call the game.”

The Cardinals will allow fans to tweet the play-by-play and story of the game during Social Media Night by selectively re-tweeting fans that include the hashtag #STLFanTakeover in their tweets.

Fans who buy a special ticket to the Social Media Night event at Busch Stadium will receive access to a pre-game Q&A program featuring Cardinal players who are active on social media. All fans may submit their questions for the players prior to the event via the Cardinals Facebook page (facebook.com/cardinals) and Twitter (@Cardinals, #CardsSocial).

Social Media Night is a great chance for fans of all ages to interact with their favorite “tweeting Birds” face to face, as well as engage with other fans and team officials. In keeping with the fan engagement theme, the team ran a social media contest on Tumblr to have fans design and select the t-shirt that will be given out as part of Social Media Night. For $25, fans receive a Left Field Porch Ticket for the 7:15 p.m. game between the Cardinals and Arizona Diamondbacks, access to the pre-game program featuring Cardinal players, the fan designed t-shirt, the chance to win autographed prizes and more. Tickets are still available at cardinals.com/socialmedianight. Social Media Night is presented by Budweiser.

Now, that sounds like one hot ticket! Time to start thinking up questions and comments …

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